Feifa chief executive Paul Stanfield said the company would bolster the association’s efforts to help adviser firms improve and, where applicable, transition their businesses for the new, more highly regulated world.
“The environment for our members, and for international expat advisers generally, is obviously changing”, Stanfield said.
“Platform One wishes to become actively involved, where possible, with our professional development and training events and activities. “This is obviously of interest to us and complements many of our existing affiliations in that regard,” he said.
Michael Fordham, managing direcotr of Platform One, said: “We are delighted to be a Feifa Partner. We support its aims of providing a strong voice for the adviser community across Europe and beyond, and are keen to enhance the services it can provide to its members and their clients.
“We also want to support the transition of adviser businesses from commission to fee based where they wish to make that change, and help firms that wish to have both a commission and fee-based capability”.
“We are planning to actively enter new EU markets, for example Ireland, and wish to stimulate further interest in Feifa as we do this,” he added.
Feifa and Platform One worked together for a while a couple of years ago and the latter feels that it is now perfectly placed to assist the Federation across the whole of Europe, where appropriate.
The relationship with Feifa members will be managed by Rita Solanki, Head of International Business Development at Platform One.
Feifa is a non-profit trade association for English-speaking IFAs based or operating on the European mainland. It launched in August 2009 and has grown since then to have in excess of 40 member firms operating in around 30 European countries, advising on estimated cumulative assets in excess of €4bn (£3.56bn, $4.36bn).