Investors are increasingly turning to financial advisers when making investment decisions, research from Avaloq has revealed.
Some 53% of investors surveyed said they consult industry professionals when making investment decisions, a 9% increase from last year.
The research also highlighted that professionals such as advisers are the go-to source for investment advice followed by news articles at 46%.
Avaloq attributed this increase for professional expertise to the financial uncertainty of the past year.
As well as surveyors citing additional income (50%) and retirement planning (43%) as factors driving them to invest.
The research also showed that investors’ risk appetite is increasing with 27% describing their investment approach as aggressive, a 7% increase from 2022.
Martine Greweldinger co-chief executive officer of Avaloq, said: “Investors’ motivations have changed and their desire for income, as well as their increased appetite for risk, are reflections of the new realities of risk and return profiles in this volatile economic environment. It is no surprise that investors are now increasingly seeking out financial advisers to deliver consistent and steady investment returns.
“As investor reliance on industry professionals increases, wealth managers and financial advisers have excellent opportunities to demonstrate their value. To remain competitive and ensure their products keep up with the changing preferences of clients, they must invest in technology that not only gives investors a seamless user experience, but enables managers to anticipate client needs and offer tailored investment solutions.”
