Ten challenges facing global asset managers
By Mark Battersby, 6 Jan 16
In the latest in a series of viewpoints from prominent industry figures, Nigel Watson, sales director of VAM Funds, sets out what he sees as the key challenges and opportunities for global asset managers in 2016 and beyond.
Alignment of industry practices and decision-making processes
Asset managers must respond to the changing way advisory businesses make investment decisions. More strategic approaches to asset allocation, based on clients’ goals and attitudes to risk are being adopted, and fewer advisers are picking individual funds for clients.
In some ways this is a move away from full open architecture to a more structured and formalised approach, with greater use of ‘white lists’, approved funds and model portfolios. We think this will be good for client outcomes.
Asset managers need to reconsider the way they market and sell their products, to ensure they are aligned with this different approach.
We’ve done a range of things to adapt to this new environment, including creating an in-depth Guide to Risk to help advisers segment their clients based on risk profiles and return expectations.
Tags: Nigel Watson | UCITS | VAM
