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Let your clients do the talking

7 Oct 16

In the second of a series of three, Julie Littlechild, founder of Absolute Engagement explores the value of client feedback

In the second of a series of three, Julie Littlechild, founder of Absolute Engagement explores the value of client feedback

Biography

Julie Littlechild is a speaker, writer and researcher. Her firm, Absolute Engagement, conducts ongoing research into the drivers of personal, client and team engagement and translates the findings into powerful thought leadership and training programmes. For more information, visit www.absoluteengagement.com

Putting client feedbackinto action

Consider the following as you think about how you can use the information you have gathered:

  • Define or assess your existing client journey relative to the client feedback you received. Does it reflect what is most important?
  • Audit your website and other communications. Do they use the words your clients used? Do they focus on problem solving through the eyes of the client?

Pages: Page 1, Page 2, Page 3

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International Adviser covers the global intermediary market that uses cross-border insurance, investments, banking and pension products on behalf of their high-net-worth clients. No news, articles or content may be reproduced in part or in full without express permission of International Adviser.