Edge required
With well over 50 mutual funds in its range, he said from his perspective he did not want to have breadth without the quality.
“So, we launch products where we think we’ve got an edge, where we think we’ve got a specific capability which the market will need or want as they build their solutions.
“We want to be at the right size and scale to be able to operate within a guided architecture world very effectively, and to compete with some of the biggest asset managers.”
Another US banking giant, Citigroup, has also started a push into the financial adviser market place, both in the UK and internationally, by initially offering two UCITS IV compliant funds.
