Carter, who is head of global financial institutions strategy & coordination at Jupiter, believes that, through corporate governance, asset managers can show off the added value they can deliver to investors by making sure companies they have invested in behave correctly.
More effort on this front will make customers more comfortable when it comes to making invest,ment decisions, he says.
Fund managers also need to make greater efforts in communicating with clients, making more use of things like social media, he says, and not just concentrating on past performance.
