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Swedish wealth manager Söderberg & Partners takes stakes in trio of IFA firms

By Mark Battersby, 2 Dec 24

It has stakes in over 20 UK adviser businesses to date

Swedish wealth manager Söderberg & Partners has made investments in three more IFA firms as it continues its strategy to back small businesses in the UK financial advice space.

In a statement today, it said the three firms are Hoyl Independent Advisers Ltd, Intelligent I-FA Ltd and Mosaac Ltd, bringing its stakes in over 20 UK adviser businesses to date.

Hoyl Independent Advisers is a national IFA firm based in Cromer, Norfolk. It also has offices in Chelmsford, Derby and London and a network of 42 advisers covering the entire UK. Alongside its appointed representative arm, Create FM Ltd,

Hoyl provides advice to both personal and corporate clients in specialist areas such as mortgages and protection. With over £3bn in assets, Hoyl is renowned for building long-lasting client relationships and consistently delivering high-quality financial advice to the highest professional standards.

Intelligent I-FA is a financial planning firm in the Midlands which provides expert financial planning across the UK. Managing more than £300m in client assets, Intelligent Financial Advisory has a team of 13 experience advisers offering personalised advice on pensions, investments, mortgages, and protection for individuals, families, and businesses. Known for its friendly, community-focused approach, Intelligent Financial Advisory tailors financial plans to meet each client’s unique needs.

Mosaac offers independent advice on investments, pensions, mortgages and protection to businesses and individuals. The firm is based in Yorkshire and has over £230m in assets.

Gustaf Rentzhog, chief executive officer at Söderberg & Partners, said: “We have found a wealth of investment opportunities across the UK financial advice space in our search for innovative firms with strong growth potential. The quality of financial advice given and the longevity of relationships built gives these firms the edge, and we are delighted to be able to support their ambitions for the future. Investing in British financial services businesses is the cornerstone of our expansion strategy in this market, and we have been consistently impressed with the high calibre of businesses we have found.”

Mick Ramage, managing director of Hoyl, said: “We are delighted to welcome Söderberg & Partners. As the advice gap in the UK continues to widen, this new partnership will enhance our operations and enable us to offer comprehensive financial advice to even more clients at a highly competitive cost.”

Mihir Shah, Sonni Assi, Ramsy Dhillon, Sukhpal Toor, founders of I-FA, said: “Our strategy for growth, whilst maintaining giving independent advice to clients, is a reason for our partnership with Söderberg & Partners. With their approach to developing technology to improve the advice process and experience, this will enable our advisers to benefit clients and enhance the service they receive.

“Together with Söderberg & Partners, we aim to drive growth and innovation in the Midlands’ financial advisory market, providing top-tier solutions for clients.”

Daryl Clark, director of Mosaac, added: “This marks a significant milestone in our journey as we continue to provide tailored financial advice and services to our valued clients. Joining the Söderberg partnership presents an incredible opportunity for our firm and our clients.

“It allows us to enhance our service offerings and tap into a broader network of expertise, resources, and innovation, while staying true to the values and personal touch that have always defined us. We look forward to new opportunities ahead and remain dedicated to helping our clients achieve their financial goals with trust, integrity and professionalism.”

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International Adviser covers the global intermediary market that uses cross-border insurance, investments, banking and pension products on behalf of their high-net-worth clients. No news, articles or content may be reproduced in part or in full without express permission of International Adviser.