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Tech firms join forces to bolster adviser offering

By Alina Khan, 20 Jun 23

IFAs ‘need to be available on the channel of the client’s choice to build long-term relationships’

IFAs 'need to be available on the channel of the client’s choice to build long-term relationships'

Wealth and asset management software provider Objectway has partnered with conversational engagement platform Unblu.

The partnership will enhance client-adviser digital communication and collaboration tools, improve customer satisfaction and streamline operations for financial institutions.

The companies will look into two initial cases comprising ongoing relationship management and a help desk to foster stronger relationships and boost customer satisfaction.

Luc Haldimann, chief executive at Unblu, said: “We understand the role that communication plays in a wealth management context. Advisers need to be available on the channel of the client’s choice to build long-term relationships, and the challenge is to make this communication secure and compliant.”

Alberto Cuccu, chief solution officer at Objectway, added: “Together, we bring on the market customisable, scalable, and seamlessly integrable solutions that allow for their quick implementation, but also ensure that our customers can offer a truly hybrid service thanks to an enhanced digital offering.”

Tags: Asset Management | Wealth Management

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International Adviser covers the global intermediary market that uses cross-border insurance, investments, banking and pension products on behalf of their high-net-worth clients. No news, articles or content may be reproduced in part or in full without express permission of International Adviser.