Wealthface has unveiled its robo-advice direct indexing platform for passive investors in the Middle East and North Africa (Mena) region.
The company will operate out of its UAE offices in Abu Dhabi.
Wealthface offers investment services through fintech and professional human expertise, and is licensed by both the US Securities and Exchange Commission (SEC) and the Abu Dhabi Global Markets (ADGM).
The firm’s recent partnership with US digital trading business DriveWealth will enable Wealthface clients to invest in US markets.
Financial planning
In addition to the platform, Wealthface will offer investors financial planning solutions, as well as advice from investment professionals.
There will be three membership tiers:
- The basic account is available for deposits of any amount up to $100,000 (£83,258, €90,793);
- The platinum account for deposits between $100,000 and $500,000; and
- The infinite account for deposits above $500,000.
Details
The platform offers a range of investors the opportunity “to invest in high-value stocks, an opportunity typically unavailable for investments under a certain ceiling”, Wealthface said in a statement.
It also offers a complimentary automated service that rebalances asset allocation “ensuring that portfolios are aligned with each client’s investment goals at all times”.
Bilal Majbour, founder and chief executive of Wealthface, said: “Our mission at Wealthface is to broaden access to investors previously unable to invest in certain asset classes and fill the gap which we feel is missing in the global investment market.
“Investment companies have historically profited at the expense of investors, through lack of transparency, hidden fees, and prohibitive measures that have kept many investors out of the game. Wealthface is here to change that.
“We aim to offer every type of investor, regardless of income bracket, access to profitable investment opportunities, using advanced fintech and human expertise, while remaining fully transparent.”
